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Consumers Cite Ultra-Large Capacity Laundry As Must-Have

March 08, 2011

A new national survey of American consumers, commissioned by LG Electronics USA, reveals that consumers want appliances that reduce time spent doing laundry. Nine in 10 consumers believe that a larger load capacity is one of the most important features in clothes washers and dryers, and 80 percent say that bigger is always better when it comes to the load capacity of washers and dryers.
 
This independent poll of 1,000 U.S. consumers also found that 66 percent feel that laundry is one of the most time-consuming household chores, and 92 percent think that being able to wash more clothes in fewer loads would allow them more time to focus on activities they enjoy. Sixty-two percent of those polled say saving time by being able to wash more clothes in fewer loads would allow more time for “doing other chores around the house,” while half of consumers say they would spend this extra time browsing the Internet/checking emails or spending more time with family or friends. The environment remains a concern with 53 percent of respondents rating energy and water efficiency as a top feature when looking to purchase a washer/dryer pair.
 
To check out LG’s washer and dryer options, click here.
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