Sub-Zero and Wolf Open New Showroom

May 21, 2012

Sub-Zero and Wolf Appliance have announced the opening of its new 11,000-sq.-ft. Atlanta showroom, which is located on the second floor of the Terminus building in the Buckhead neighborhood.

“The Atlanta showroom is a statement of our passion for product excellence and continued commitment to our consumers,” said Jim Bakke, president and CEO of Sub-Zero and Wolf. “From cooking demonstrations to design seminars, our showrooms serve as an experiential resource where homeowners and designers can get solutions and inspiration for any kitchen design project.”

Highlighted by floor-to-ceiling windows, the showroom is equipped with a live demonstration kitchen, training rooms, audiovisual equipment and a large common area where guests can relax and enjoy the space. A showcase area was also built to display the latest Sub-Zero and Wolf products, providing designers, architects, and consumers with the opportunity to view and interact with the products.

Zingg Design, an architectural firm based in Madison, WI, oversaw construction and developed the design concept for the entire space. The showroom’s lifestyle area design is a result of collaboration between Atlanta-based Design Galleria and Chicago-based nuHaus. The area, which spans 2,000-sq.-ft., features a fire pit, private dining room, wine grotto, custom kitchen and seating area.
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