March 25, 2015

Build.com recently announced the official launch of its free iPhone app, Smarter Product Finder, a way for users to identify their favorite decorative home improvement products on the go. From faucets to light fixtures, users can submit photos of their favorite items via the Smarter Product Finder app and within 24 hours receive information on product specifications, features and availability from a Build.com product expert.

“What originally began as a project to let customers create wish lists of their favorite items has evolved in to this incredible app that connects people with the right home products, no matter where they find them,” said Sam Roach, technology evangelist and director of special projects for Build.com. “The result is that our users are able to curate their lifestyle with unique items that reflect their individuality and can-do spirit.”

“At Build.com, we’re proud of our highly trained product experts based right here in our California headquarters,” said Russell Lobban, director of retention marketing. “Unlike others in the industry, we encourage our customers to talk directly with our specialists – and our new app allows our users continued access to expert input while on the move. Our goal is to recreate the same experience of a showroom and translate that online and across mobile devices to provide the ultimate customer service from project start to finish.”