Founder of the KONST SieMatic show and the CARNEMARK design firm, Jonas Carnemark decided to relocate his downtown Bethesda, Md. location in favor of a larger, more visible space down the street.
The SieMatic showroom includes three display areas, dubbed URBAN (display one), PURE (display two), and CLASSIC (display three).
Surfaces and soaring 11-foot-tall ceilings feature inset LED lighting that includes down-lights, adjustable recessed lighting and pendant fixtures.
URBAN features a 10-foot-tall, walnut wall bearing a hidden refrigerator, two ovens, a recessed TV and adjacent shelving.
The URBAN display hides a wealth of functional, pull-out cabinetry.
PURE is a “working kitchen” with functioning, interactive appliances. The display features high-gloss, dark graphite cabinetry complemented by light European oak and countertops clad in a durable, basalt-like ceramic.
The island houses three drawer banks measuring 18, 24 and 30 inches deep. This variety helps patrons understand the functionality of each depth in a realistic setting.
CLASSIC is a more traditional kitchen area with a prominent flat panel door system comprised of chrome and glass cabinetry. The panels’ brushed stainless finish is offset by a gloss nickel bevel.