Scandinavian Brand Reform Opens Philadelphia Showroom
May 5, 2023
Danish kitchen design brand Reform is thrilled to announce the opening of its newest showroom in Philadelphia’s vibrant Fishtown neighborhood. The B Corp-certified company is known for its award winning kitchen designs made in collaboration with internationally acclaimed architects and designers, such as Bjarke Ingels Group, Muller van Severen and most recently, the French architect Jean Nouvel.
“We are very excited to bring Reform’s brand of Scandinavian craftsmanship and design to Philadelphia,” said Jeppe Christensen, founder and CEO of Reform. “We have long had a client base in the city visiting our flagship showroom in NYC, so the next natural step was to come to Philadelphia and make it easier to access Reform.”
The limited space of the showroom has led Reform to prioritize their most popular designs, including the Basis collection, Frame by Note Design Studio and Profile by Norm Architects.
“This is a neighborhood concept store and the smallest Reform location so far, but we have carefully curated the space to highlight our customer favorites and showcase the design and craftsmanship that sets Reform apart,” said Christensen.
Fishtown was chosen as the location for Reform’s fourth U.S. showroom due to its artistic, culinary and vibrant vibe. The neighborhood has a rich history and has transformed into a hub of creativity and innovation, making it an ideal fit for Reform.
The showroom is now open to the public, and customers can walk in from the street or book a meeting with experienced design consultants who can help bring drawings and ideas to life.
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