DULUX Paints by PPG Unveils 2020 Color of the Year
August 26, 2019
In today’s fast-paced, data-driven world where stress and anxiety are all too common, people can find refuge from their blues by surrounding themselves with, well, blue. Not just any blue, though – think deep, comforting, inky cobalt blue.
That’s the message of trend forecasters at DULUX Paints by PPG in unveiling the brand’s 2020 Color of the Year – Chinese Porcelain (DLX1160-6). This rich and traditional hue combines the energy and brightness of cobalt blue with a muted, dark navy tone, emitting a feeling of calm, restfulness and hope.
“Everyone today is looking for an escape from technology, a way to slow down and infuse simplicity into their lives in an uplifting environment,” said Rob McDonald, senior brand manager, Dulux Paints by PPG. “This is, in part, why we’re craving blues like Chinese Porcelain. Exuding depth, richness and drama, next year’s blue brings us closer to natural elements such as the sea and sky – creating lavish serenity in any space.”
According to McDonald, the trending earth-tone aesthetic will be reflected in all facets of home decor in the coming year, highlighted by uncluttered spaces with organic, deep mineral and metallic tones that delight the senses.
“The color palette shifts away from the cool, stark grays of the past and builds on last year’s introduction of warm shades that emit an air of old-world charm and craftsmanship, blending together classical and modern design elements to create sophisticated looks,” he said.
With natural materials such as wood and rattan dominating this design movement, Dulux Paints by PPG has, for the first time, also announced a stain Color of the Year for 2020 – Teak, a warm, semi-transparent medium-brown stain that has a 1970s retro vibe with a richness that fits today’s world. An ideal complement to Chinese Porcelain and part of the Dulux Professional Wood Finishes line, Teak has a raw, organic feel that brings out the best of inky cobalt blue.
“Incorporating even a splash of Chinese Porcelain into your home will not only help brighten the space, it also will go a long way in infusing a room with the calm and tranquility that everybody is after,” McDonald said.
Find more trends and inspirations here.
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