September 24, 2021

With the ever-changing state of the pandemic, a recent survey from Bosch home appliances found that since the onset of the pandemic, Americans have a newfound appreciation for cooking at home, and an increase in recipe experimentation. With more time spent in the home, Americans have more time to cook, and are broadening their horizons into new foods and recipes. Further, many have been inspired to consider new home appliances.

The survey of 2,006 Americans conducted by OnePoll on behalf of Bosch found that:

• More than 60% of Americans have a newfound appreciation for cooking because of the pandemic.
• 85% have tried at least one new recipe a month, with more than 50% trying five or more.
• Nearly one in three Americans realized the need for better cooking appliances, and nearly 60% have purchased or plan to purchase an upgraded appliance to keep up with their cooking needs.
• When asked if they were proud of any culinary feat, consumers revealed a vast cooking repertoire, inclusive of baked goods, pizza, specialty meats and more.

 With this additional experimentation comes a desire for appliances that cater to cooking preferences and simplify achieving restaurant-quality results at home. In fact, half of the respondents said a quality cooking appliance makes them a better cook at home or instills confidence in their ability to try new dishes.

The versatility, consistent performance, thoughtful design, and convenience offered from Bosch home appliances allows consumers to cook new and intricate dishes with ease and confidence.

 “The survey results indicate that this joy for cooking yields a greater demand for quality appliances that can keep up with consumers’ cooking needs,” said Cara Acker, senior brand manager. “Bosch is proud to empower consumers with a full portfolio of quality, consumer-driven cooking innovations designed to simplify life in the kitchen and encourage creativity. The quality and design of Bosch appliances make everything from cooking to clean-up easy and efficient, allowing more time to savor meals.”