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SieMatic Appoints New CEO

September 17, 2018

German kitchen brand SieMatic announces the appointment of Scott Roy to CEO of SieMatic North America where he will lead the Direct Operating Stores, Partner Showrooms and Multi-Unit Projects divisions. Roy will be based in the company’s North American headquarters in Yardley, Pennsylvania, and will report to Ulrich W. Siekmann, CEO of SieMatic Mobelwerke.

“Scott Roy is an accomplished leader with a great track record of industry experience,” said Siekmann. “I’m confident that he will grow the company into a stronger entity.”

Previously, Roy was president & CEO of Gilford-Johnson Flooring in Louisville, Kentucky. He arrives at SieMatic with more than 30 years of experience in the building products industry serving as senior vice president, sales, marketing & customer service at Haines, a large flooring distributor, and director of sales for Elmar Window, a division of Hunter Douglas.

Tasked with growing the innovative design brand through new showroom openings and strategic sales and marketing initiatives, Roy is enthusiastic about the new opportunity.

“I look forward to working with the talented team at SieMatic, a sophisticated brand with a rich history of developing luxury kitchens that celebrate the best of form and function,” he said.