Houzz study reveals what homeowners want out of a master bathroom renovation

January 13, 2014

Nearly half of survey respondents are adding a window to their master baths (48 percent). 

According to the “Winter Houzz Bathroom Remodeling Survey” of more than 7,500 Houzz users in the midst of or planning a bathroom remodel, four in 10 will go without the tub, and more than half are leaving their master toilet exposed. The survey also found that 82 percent of master baths are en suite, and 75 percent of homeowners are retaining the room’s footprint.

Additional findings include:

- Nearly half of respondents are adding a window (48 percent). Four in 10 are adding a lighted vanity, and one in 10 are adding a skylight. Seven percent are even adding LED lights in their showerheads.

- Ninety-one percent of new toilets will be high efficiency. Two-piece toilets remain most popular, but more than one quarter of younger homeowners choose tankless and wall-mounted options.

-  More than half of homeowners will have double sinks in their master bathroom post-remodel, up from just 35 percent pre-remodel. Homeowners 45 years and older are more likely to install two sinks versus younger homeowners.

- Glass shower enclosures are the main choice for showers – eight in 10 bathrooms – with frameless glass topping the list for master baths (54 percent). Shower curtains are only appearing in 10 percent of new master baths, but they remain popular for other full baths (33 percent).

-  Homeowners under 45 are more likely to choose rain showerheads (45 percent) and multiple showerheads (24 percent) in the master bath, while those 55 and older prefer hand showers (50 percent) and sliding bars (20 percent).

- Nearly half of respondents said the main reason for their remodel is to upgrade fixtures and features. Other reasons include making the space more functional (37 percent), increasing home value (31 percent), addressing changing lifestyle or family needs (22 percent) and improving organization and storage (19 percent). 

- While wallpaper is out in most bathrooms, homeowners are eight times more likely to use it in their powder room. Hardwood is four times more likely in the powder room, and other features more common in this bathroom are pedestal sinks and furniture-like cabinets.

Download the full report at: http://info.houzz.com/rs/houzz/images/HouzzBathroomStudy.pdf. 

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