Pale Yellow Named 2014 Color of the Year by PPG Pittsburgh Paints

November 09, 2013

PPG Pittsburgh Paints brand has named Turning Oakleaf, a soft but energetic buttercream yellow, as its 2014 Color of the Year. Experts from PPG Industries said they expect the color to have a prominent role in the coming year as part of their forecast for use of brighter, more optimistic colors among homeowners.

Refreshed thinking is driving homeowners to unwind from their stressful lives and seek colors that emphasize enlightenment, according to the brand’s color forecast for 2014-2015. Incorporating colors into the home that illustrate hopefulness, such as Turning Oakleaf (ATC-38), can give a room energy. The color is one of the featured colors presented in Pause & Refresh, a collection of five new color palettes showcasing the 2014-2015 color trends for The Voice of Color program.

“Homeowners have moved away from the muted hues influenced by economic factors in recent years,” said Dee Schlotter, brand manager for The Voice of Color program. “Turning Oakleaf, which is soft enough to be a neutral but bright enough to generate a sunshine-like energy, represents a trend toward warmth in harmonious living, deep appreciation for the surrounding natural elements and a thorough understanding of enlightened philosophies. We are experiencing the popularity of the soft yellow shade across all markets, such as home décor, automotive and electronics, making it a clear Color of the Year selection.”

The Pause & Refresh palettes enable homeowners to determine what color combinations will create a customized room that captures their desired mood. The palettes are available at dealers of PPG Pittsburgh Paints products across the U.S.
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